Consistently ranked among the world’s best airlines, Singapore Airlines never stops innovating.
Singapore Airlines (SIA), the national carrier of Singapore, is best known for its impeccable service standards — delivering timely, seamless experiences to customers since 1972.
With the shift towards digitalization, SIA continuously innovated despite the COVID-19 pandemic to update and enhance customer-facing interaction channels, including its self-service kiosks, mobile application, website and in-flight services. The goal: Ensure customer interactions with the airline are as seamless as possible.
To enable this, SIA deployed Splunk as their Operational Data Analytics (ODA) platform. This platform aggregates logs from many of SIA’s critical customer-facing applications in real time, providing IT staff with a centralized place for data viewing, correlation, analysis and reporting.