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Mark Woods
Mark Woods

Mark is a passionate technologist. Innovative technology (in all shapes and colors) has always been the backbone of Mark’s career, from mission-critical delivery to innovation acceleration, global portfolio optimization to fundraising and acquisition selection to business building.

At Splunk, he helps leadership teams and international policymakers understand the seismic impact that data-driven approaches can create and get the right mix of enabling technology, expertise, empowering guidance and practical governance to bring about positive change.

“Strategy is useless without a general decision-making framework, a framework is useless without resilient processes that adapt to changing priorities - leveraging data is the only way to close the loop.

Industries 6 Min Read

Trust, understanding, and love

Not an 80s pop ballad, but technical considerations for financial services organisations in the year ahead.
Leadership 6 Min Read

Leadership differentiation opportunities in 2023

Irrespective of the prediction, trend or new amazing technology, its impact is only realised when successfully deployed by an organisation’s expert team(s). To help, I’ve captured just a few of my thoughts for how leaders can differentiate some broad demands to make the best impact in the year to come.
Leadership 4 Min Read

EMEA Predictions for 2023

Some of our EMEA Strategic Advisory Group share practical responses to emerging trends, coping strategies for hype and what they’ll be pitching to their bosses in this year.

Tesco - Delivering When It Mattered Most

Customers are our best storytellers at Splunk, and our latest EMEA customer case study is no exception. The team at retail giant Tesco are true Data Heroes, harnessing the power of the data to rapidly scale it’s digital business to put food on the table of millions of customers.