Customers Increasingly Choose Splunk for Observability

For the second year in a row, Splunk was recognized as a Leader in the 2024 Gartner® Magic Quadrant™ for Observability Platforms. We’re proud of our strengths in delivering a unified solution for engineering, ITOps and Security, OpenTelemetry support, and robust SLO management process. In addition, we have been recognized as a Customers’ Choice vendor for 2024 in the Observability Platforms category on Gartner® Peer Insights™. This distinction is a recognition of vendors in this market based on feedback and ratings from 120 verified end users of our product as of December 2024. Overall, Splunk reviewers gave us a 4.6 out of 5 stars with 90% saying they would recommend our product.

According to one reviewer, "Splunk Observability Cloud provides deep visibility into application behavior and overall system performance analytics. Overall, it has been a magnificent experience.” - IT Operations Manager, Education Industry (Read the Review)

We believe we’ve proven ourselves as the vendor of choice for large enterprises, serving most of the Fortune 1000, because of our unmatched enterprise scalability, cost and access management, and full stack visibility. Now our observability portfolio, supercharged by Splunk AppDynamics, provides organizations with deeper business context, and broader coverage across both three-tier and microservices environments, for unified visibility across any environment and any stack.

As the only vendor who’s been recognized as a Leader in both the Gartner Magic Quadrant for Observability (APM) and for Security (SIEM) and with our expanded capabilities, we believe it’s worth considering whether a move to Splunk from your current observability platform would be a better fit to help you build a leading observability practice and meet your organization’s goals for resilience and security.

Is Your Observability Solution Strategically Aligned to Your Business Goals?

Over the last decade, as organizations have undergone numerous digital transformations, we've seen teams struggle to navigate growing complexity and have learned some important lessons along the way. We’ve learned it's hard to move large data sets. We've learned that microservice-oriented architectures are harder to monitor because of the multitude of transient containers and horizontal dependencies. We've also learned that monitoring legacy on-prem workloads alongside ephemeral, cloud-based workloads and applications is complicated and hard to unify. We've learned that even if you can build systems to monitor and manage these challenges, it's hard to do so at a tenable cost.

It’s becoming harder for teams to understand the impact of system changes on their business, and untangle and prevent failures in services that span across on-premises and cloud. This leaves teams resolving to retrofit inefficient solutions that require too much toil, innovation and growth slow, and customer experience and the business suffer. Furthermore, COVID and other events have trained business and retail consumers to depend on hosted applications more than ever before which, in turn, has increased the cost and reputation damage that results when an outage occurs.

What You Need Versus What You’re Getting

We’ve heard from customers that to meet the strategic priorities for their business, they need:

• End-to-end business visibility whether their services are cloud-based, hybrid or on-premises.
• Proactive incident detection and resolution so they can keep systems up and running.
• Flexible, scalable data and cost controls so they can maintain their observability standards as they grow.
• Coordination between security and observability tooling to know when and how to respond appropriately
• Visibility to the internet and services outside of their owned and managed footprint to effectively protect their business.

Observability vendors such as New Relic are proving not to be ideal observability partners for organizations operating in hybrid environments trying to build resilient systems, increase the pace of innovation, and maintain competitive advantage. Their legacy batch collection architectures are too slow to detect and alert rapid cloud changes that occur in seconds. The isolated nature of disparate monitoring across different systems culminates in a disconnected user experience, and shortcomings with log ingestion, indexing, and search can lead to scaling challenges forcing users to choose between performance, coverage, and cost.

Explore the Splunk vs. New Relic Technical Differences

The observability industry is also seeing a plethora of new vendors with promises of "good enough" offerings that only address a portion of these challenges in addition to the evolving hosting, management, and technology standards. Some vendors' innovation velocity is slowing while concurrently becoming more expensive, which makes it harder to choose a long-term partner. Promises of consumption-only pricing are falling short of customer expectations as new pricing elements like compute pricing are added making it harder to predict future spending.

Why Do Customers Choose Splunk Over New Relic?

Only Splunk brings your ITOps, engineering, and security teams together with shared data, context, and workflows to understand how problems originating anywhere in your environment - across on-prem and cloud environments, as well as homegrown & third-party applications - impact both digital experience and your business. Our patented streaming architecture is purpose-built to deliver the responsiveness that ephemeral cloud offerings require with granular, one-second data collection and metrics ingestion that occurs every few seconds versus 60+ seconds on other platforms. Our near real-time visualizations and fast, scalable search ensure issues are reported in seconds regardless of how quickly they occurred. Plus, our best-in-class log file correlation, querying, and troubleshooting can ingest and index any human readable file so users can add context beyond metrics data sets they need to resolve issues and manage business expectations quickly.

Start a Free 14-Day Observability Cloud Trial

Splunk’s differentiators against New Relic deliver superior outcomes and enable tool consolidation and cost optimization for enterprise customers. Our simplified pricing provides a strong counter to the new New Relic pricing. Splunk offers flexible billing that scales with you, with one simple pricing metric and no punitive overages if your actual usage changes. Additionally, with the recent integration of AppDynamics into the Splunk Observability portfolio and our continued pace and commitment to innovation, our value to our customers is even stronger than ever.

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Soothing Your Migration Fears

Don't go at it alone — we can help. Your success is our top priority, and we have proven migration pathways to help your teams quickly get up and running. Splunk offers a variety of support and professional services options that address your business needs and help you harness the value of Splunk.

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