In enterprise boardrooms today, what was once an arms race to adopt more tools and chase every new capability has now crystallized into a single mandate, “Make the platform work harder without spending more.”
The industry has reached a saturation point. The buyers who once greenlit expansions now demand efficiency. And the ones who built the stack? They’re rethinking it entirely.
It’s no wonder platformization is taking off. Juggling dozens of disconnected tools isn’t sustainable. Leaders who choose to bring everything together on one platform help their teams move faster and work smarter, giving them freedom to innovate without getting bogged down in the noise.
Teams should be able to extract the maximum value from every piece of data, every investment, and every decision made. I like to call this concept “insight density.” With this strategy, bigger or broader platforms aren’t always the winners — smarter, more focused platforms are. Simplicity is a superpower.
In the past, I often saw teams turning to best-of-breed point solutions to address specific risks. If one tool solved only part of a problem, another tool could patch the gap. But today, the focus has shifted to realizing value from existing investments rather than accumulating more tools.
A recent survey found that 68% of CIOs are prioritizing platform consolidation in 2025 to reduce cost and operational friction. Why? Because today’s digital environment doesn’t reward patchwork; it punishes it. Tool sprawl inflates budgets, fragments insight, slows teams, and creates hidden costs that compound over time.
In my conversations with CIOs, I often hear about how juggling numerous tools gives fragmented and overlapping views, making it difficult to quickly identify and resolve outages. The ideal state is a single source of truth and clear, full-fidelity visibility across systems — because that’s what will drastically reduce incident triage times, speed up time-to-value, and provide actionable insights.
One global financial services company I spoke with consolidated five tools into a single platform. They saw annual tool spend drop by 37% and MTTR drop by 63%. They also eliminated time spent on context-switching between platforms.
Fortunately, this ideal state isn’t far away. Many enterprises with distributed data architectures are already moving away from traditional point-based monitoring tools in favor of integrated platforms that provide better visibility, reliability, and operational insights.
The goal is no longer to stockpile several shiny tools. Instead, the goal is to consolidate tools and extract as much real insight, actionability, and trust as you get from every dollar spent.
Achieving true platformization requires more than just consolidating tools. It also means unifying how data is collected, contextualized, and acted upon. This is where OpenTelemetry shines.
Of those surveyed in Splunk’s State of Observability 2025 report, the vast majority who use OpenTelemetry at least sometimes say it positively affects revenue growth (72%), operating margins (71%), and brand perception (71%). By standardizing telemetry across vendors, clouds, and architectures, OpenTelemetry breaks down the silos that traditionally limited visibility and agility and helps teams extract more value out of the platform.
OpenTelemetry eliminates the friction of proprietary agents and enables security, development, and operations teams to work from the same, high-fidelity data streams. This shared foundation allows organizations to future-proof their observability while avoiding vendor lock-in — which is essential for any flexible, scalable platform strategy. Open source also gives customers the flexibility to send their data wherever they want. Some people worry that platforms are closed off, but OpenTelemetry makes it easy to keep things open and connected.
In short, standardization results in quicker time to value. OpenTelemetry is the connective tissue that lets a unified platform deliver on its promise of a single source of truth and the agility to adapt as business needs evolve.
Every day, organizations pour petabytes of logs, metrics, and traces into storage, but only a fraction of it drives real outcomes. It’s time to shift your mindset from collecting more data to simply extracting more value from what’s already there.
That’s where AI and ML-powered analytics become critical to the platformization story. Rather than drowning in ever-growing volumes of logs and metrics, AI allows organizations to extract more value from the data they already have, all within a unified environment.
The uncomfortable truth is that more data isn’t helping. More context is.
With AI-powered analytics embedded into the platform, teams can automate root cause analysis, predict issues before they escalate, and surface anomalies in real-time — without adding new tools or manual overhead. The result is not only faster response times, but also the kind of operational clarity that platformization promises.
Ultimately, AI transforms a unified platform from a passive repository into a dynamic value engine — enabling smarter decisions, reducing complexity, and ensuring every investment delivers maximum impact.
Ask yourself whether your platforms are helping you gain better insights, move faster, and provide visibility you can trust. If not, the answer isn’t to spend more, but to invest more wisely in platforms that deliver real value. True platform maturity means converting spend into action faster than your competitors.
Here’s the new litmus test. If your platform doesn’t deliver these business outcomes, it's impeding your growth:
The result? Accelerated business impact and superior returns from optimized resources.

The prevailing question is no longer merely “What's the expenditure?” but rather, “What tangible value, such as the 2.6x annual return on investment reported by top performers, are businesses extracting from these significant technology investments?”
There are a few key steps to follow to align platform investments with organizational goals and maximize value.
First, audit existing tools and regularly assess their utility and ROI to identify redundancies and opportunities for consolidation. Next, prioritize interoperability. Invest in platforms and tools that support open standards like OpenTelemetry to ensure flexibility and future scalability. Then, be sure to leverage AI and ML. Integrate AI-driven analytics to enhance decision-making, predict potential issues, and optimize operations. And finally, focus on unified platforms. Embrace solutions that offer comprehensive functionalities under a single umbrella so you can reduce complexity and foster agility.
As you look ahead to the rest of this year and beyond, consider not only how to increase your efforts, but also how to maximize the value of your existing resources. True growth is defined by outcomes, not just by expanding capabilities. In today’s platform era, outcomes are the most important metric.
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