Proactive Intelligence: Lowering the Barriers to Actionable Insight From Operational Data
The COVID-19 pandemic has provided a dramatic reminder of the critical importance of data and analytics to good business decision making. The changes that have impacted travel, work conditions, trading and supply chains have also highlighted significant limitations to relying on traditional approaches to data and analytics.
One potential answer to these challenges is proactive intelligence — a more automated approach to enabling senior and line-of-business decision makers to generate actionable insight from the continuous analysis of data generated by operational applications, in addition to data warehouses, data lakes and other systems of record.
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