Marketing Theater Operations Manager - PBST

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If your career growth has been focused on operations, with an ambition to make a difference and applying your trade, you’re in the right place with this job. We’re looking for go-getters with a proven track record of scaling organizations and maximizing investments. Someone who can hold their own with leaders across marketing and sales in their pursuit to become the very best advisor to our public sector marketing leader.

Are you the type of person that sees every challenge as an opportunity and takes pride in rising to the occasion? This individual contributor role reports to the Sr. Director of Marketing Theater Ops and dotted line to the Head of Public Sector Marketing. As the Marketing Theater Operations Manager, you will be responsible for partnering with the local leadership team to refine the field strategy as well as leading its execution across all channels. The main charter is to set up the regular interlock between Sales & Marketing to ensure the team is overachieving on their pipeline contribution goals and budgets are being fully optimized. You are empowered to seek key initiatives, drive performance and ensure all the proper conversations are happening across Marketing.


  • Partner to help define the Marketing strategy based on data driven analysis, be a key contributor to all management meetings and become an integral part of the Marketing leadership team in public sector.
  • Implement the vision of Sr. Director Marketing Theater Ops for developing the service offerings of the function itself, which includes running experiments, defining and implementing new performance measures, documenting new processes and methodologies and enabling public sector for efficiency, growth and scalability. Partner with peers to establish global consistency.
  • Provide day to day support on budget allocation and performance to ensure we are using every dollar of Marketing spend to the fullest. Review marketing mix/channel performance with local teams to optimize trade-offs.
  • Lead operational cadence and drive regular interlocks with Sales/Marketing to monitor performance against plan, identify key potential issues, drive scalability, track progress against key action items, etc.
  • Run regular pipeline calls with Sales leadership to monitor pipeline health and Marketing contribution.
  • Strong focus on all our Marketing leading indicators to identify key trends and provide accurate forecast, so we can course correct if needed early in the quarter.
  • Establish an evidence based culture to champion our pipeline contribution and drive positive rates of return on our program investments.
  • Run postmortem meetings on key Marketing programs to assess what is driving the best outcomes and how to replicate it across theaters.
  • Lead key initiatives across Marketing that will have a positive impact on growth, efficiency, retention, and/or the Customer Experience.
  • Provide key ad hoc analysis (e.g. funnel optimization, ABM performance, propensity to buy models, etc.) to help management team refine/adjust the strategy as needed.
  • Establish your role as the key champion to drive business improvements to help Marketing team unlock their contribution to Sales.


  • 7+ years of relevant Operations or Marketing experience working in a high growth B2B environment.
  • Extensive experience of Demand Generation and operational measurement.
  • Full immersion in all Marketing channels (both offline and digital) at a rapidly growing SaaS organization focused on a B2B group
  • Confirmed experience of driving Sales/Marketing alignment and being accountable to a Marketing sourced pipeline target.
  • Experience with Marketing tech stack, performance marketing, and reporting/attribution tools
  • Proven track record of converting analytics to gain customer insights, set Marketing mix and drive targeted campaigns
  • Strong experience in collaborating effectively with Sales/Marketing leaders and leading by influence.
  • Experience with running a quarterly budget to drive qualified leads and opportunities, while maintaining a low customer acquisition cost
  • Ability to drive and lead change management programs across functionally and geographically distributed strategic partner organizations.
  • Strong intellectual curiosity to develop and embrace new standard methodologies to build a continuous improvement culture.
  • Combines competitiveness with empathy, along with a high-level of personal and professional integrity.
  • Not afraid to challenge, yet always ready to collaborate or execute a compromise
  • Bring new ideas to the table and seek constant improvement and growth.
  • Bachelor's degree required. Master's degree is a plus.
  • Based in San Jose or any Splunk office nationwide, with minimal travel.

We value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.

For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.

Splunk's Hiring Practices
Splunk turns machine data into answers. Organizations use market-leading Splunk solutions with machine learning to solve their toughest IT, Internet of Things and security challenges.

Individuals seeking employment at Splunk are considered without regards to race, religion, color, national origin, ancestry, sex, gender, gender identity, gender expression, sexual orientation, marital status, age, physical or mental disability or medical condition (except where physical fitness is a valid occupational qualification), genetic information, veteran status, or any other consideration made unlawful by federal, state or local laws. Click here to review the US Department of Labor’s EEO is The Law notice. Please click here to review Splunk’s Affirmative Action Policy Statement.

Splunk also has policies in place to protect the personal information candidates disclose to us as part of the application process. Please click here to review Splunk’s Career Site Privacy Policy.

Splunk does not discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Please click here to review Splunk’s Pay Transparency Nondiscrimination Provision. 
For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.

Splunk is also committed to providing access to all individuals who are seeking information from our website. Any individual using assistive technology (such as a screen reader, Braille reader, etc.) who experiences difficulty accessing information on any part of Splunk’s website should send comments to Please include the nature of the accessibility problem and your e-mail or contact address. If the accessibility problem involves a particular page, the message should include the URL of that page.

Splunk doesn't accept unsolicited agency resumes and won't pay fees to any third-party agency or firm that doesn't have a signed agreement with Splunk.

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