Marketing

EMEA Field & Partner Marketing Director

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Role

As the EMEA Field & Partner Marketing Director, reporting to the Sr. Director, EMEA Marketing, you will be responsible for developing a team of regional field and partner marketers, collaborating closely with EMEA Sales to drive rich engagement throughout the funnel. We are seeking a collaborative and data driven thinker who will lead marketing programs that drive net new and expansion pipeline, alignment and growth. A leader who will serve as the liaison for internal and external partners.

Responsibilities

Coordinated marketing program execution:

  • Own regional activation of event portfolio for Splunk across EMEA
  • Partner with other marketing teams to maximise the entire marketing mix (digital, social, campaigns, customer, content, product marketing, partner marketing, marketing operations, AR, PR, brand, etc) across the region
  • Own strategy and execution for coordinated Partner Marketing programs across the region

Marketing plan/budget:

  • Own and manage the distribution of field marketing budget in alignment with regional priorities
  • Ensure quarterly budgets are used in quarter and maximised for demand generation and results

EMEA Marketing Leadership team:

  • Work closely and align with all Marketing functions (corporate marketing, product marketing, Global Events Marketing, Marketing Operations) to build integrated plans across regional activities
  • Communicate information/feedback from the field teams to other marketing functions

Partner with EMEA Demand Generation Team

  • Own the MQL target in the EMEA POR (Plan of Record)
  • Support the demand generation team to set strategy and meet their goals of SQL/SAL/Pipeline
  • Manage and develop the EMEA team of regional field and partner marketers
  • Get hands dirty and stuck in where needed

Represent EMEA marketing programs and needs with different partners and supporting functions:

  • Go to market groups
  • Product Marketing
  • Global Marketing Operations (theatre ops, global demand centre, DG ops, Audience Management)
  • Global Event Marketing
  • Corporate Marketing
  • Global Partner Marketing
  • The extended marketing leadership team

Requirements

  • All-round teammate
  • Confidence and ability to communicate up, down and across the organisation
  • Flexibility to support changing priorities and communicate them to your team
  • Extensive proven experience in marketing enterprise software; IT-specific software a plus; BI or SaaS experience a plus.
  • Strong market knowledge, EMEA-wide experience a plus
  • A data-driven approach to planning and execution
  • Proficient within the different tactics used in the region to reach and attract our target audience
  • Deep experience working with Salesforce and Eloqua (or equivalent tools) to execute integrated demand generation programs and measure their efficiency
  • Have an end-to-end, hands-on approach to marketing activities and programs
  • Budget management experience
  • Experience with partner marketing planning and program execution
  • An outstanding teammate who has partnered successfully with sales and marketing teams
  • Track record of delivering marketing results with a strong analytical mentality
  • Managed event logistics from planning through follow-up
  • People management experience
  • Exceptional written and verbal communication skills.

We value diversity at our company. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or any other applicable legally protected characteristics in the location in which the candidate is applying.

For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.

 
Splunk's Hiring Practices
Splunk turns machine data into answers. Organizations use market-leading Splunk solutions with machine learning to solve their toughest IT, Internet of Things and security challenges.

Individuals seeking employment at Splunk are considered without regards to race, religion, color, national origin, ancestry, sex, gender, gender identity, gender expression, sexual orientation, marital status, age, physical or mental disability or medical condition (except where physical fitness is a valid occupational qualification), genetic information, veteran status, or any other consideration made unlawful by federal, state or local laws. Click here to review the US Department of Labor’s EEO is The Law notice. Please click here to review Splunk’s Affirmative Action Policy Statement.

Splunk also has policies in place to protect the personal information candidates disclose to us as part of the application process. Please click here to review Splunk’s Career Site Privacy Policy.

Splunk does not discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Please click here to review Splunk’s Pay Transparency Nondiscrimination Provision. 
 
For job positions in San Francisco, CA, and other locations where required, we will consider for employment qualified applicants with arrest and conviction records.

Splunk is also committed to providing access to all individuals who are seeking information from our website. Any individual using assistive technology (such as a screen reader, Braille reader, etc.) who experiences difficulty accessing information on any part of Splunk’s website should send comments to accessiblecareers@splunk.com. Please include the nature of the accessibility problem and your e-mail or contact address. If the accessibility problem involves a particular page, the message should include the URL of that page.

Splunk doesn't accept unsolicited agency resumes and won't pay fees to any third-party agency or firm that doesn't have a signed agreement with Splunk.

To check on your application click here.
 
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