Big data and the business of higher education

There was a nice article published on GovDataDownload today about the potential for big data to impact the business of higher education.  The material does a nice job of explaining big data in simple concepts, then cites an excellent example of how it can help the bottom line of a university directly.  Perhaps more importantly, the article closes with a mention of big data being used to help with learning analytics  by “helping identify predictors and patterns for student success”, which is near and dear to my heart as a former educator.

Rob Reed

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