The old way: Rich IT data is inaccessible to the business.

Valuable business information is trapped in hard to access logs and other IT data. Non-technical users have no direct access to this information. In many industries and organizations, IT is distracted by one-off data requests from the business in order to get answers for everyone from marketing to customer support. In others, the business simply goes without the information they need.

The new way: Real time visibility into business activities.

Splunk indexes every type of IT data from every source and lets you search, alert and report in real time across your entire infrastructure from one place. Business users can drill down and change reporting to gain deeper insight. Everyone in your organization will be empowered to answer the questions that come up in their jobs about what's happened in your applications and services, without distracting IT.

Benefits

• Eliminate IT escalations to answer business questions
• Cut the time and cost to answer customer questions
• Gain real-time insight into business activities

Use Splunk for:

Customer support
Your customer support personnel can answer customer questions about transactions without escalating to IT.

Web analytics
Splunk provides a whole new perspective on user web behavior. Use statistical search commands to generate the stats you need every day. You're no longer limited to static reports.

Transaction analysis
Unlock the business information you need in transactional data from any application and services in your environment.

E-commerce
E-commerce sites use Splunk to complement traditional web analytics by empowering marketing staff with ad hoc access to detailed web activity.

Financial Services
Brokerages and trading houses can monitor transactions in real-time, setting up dashboards and alerts to keep tabs on trading activity.

Supply Chain
Manufacturers and distributors use Splunk for supply chain system data from conveyor belt error logs to ERP system transaction audit trails in order to report and alert on supply chain problems.

Telecommunication Services
Telecommunications providers have put Splunk into the hands of their customer support personnel to improve responsiveness and lower support costs by answering questions from mobile number portability provisioning status to call activity inquiries.